Your Ad Ran Here (Not Really), which has received multiple copyright infringement allegations, seems like the kind of site major advertisers would typically avoid. But ads for major brands including T-Mobile, AnheuserBusch and BMW were spotted running on it earlier this week. If it seems odd these brands would appear on such a website, it is [...]

Yahoo Names Amazon’s Utzschneider as VP-Ad Sales

Yahoo named former executive Lisa Utzschneider as senior VP of its advertising business in the Americas, bolstering the leadership team as it seeks to jump-start sales. Ms. Utzschneider, who most recently led Amazon's display advertising efforts, will report to Yahoo CEO Marissa Mayer, the company said today in a statement [...]

Apple Pay Runs Into Roadblock

Apple's mobile payment technology ran into a roadblock a week after its introduction as CVS and Rite Aid, part of a consortium developing a competing system, disabled Apple Pay in their drugstores. CVS and Rite Aid are among 220,000 U.S [...]

Amazon’s Holiday Forecast Misses Expectations forecast sales and profit for the holiday quarter that missed analysts' projections, underlining the limits to Chief Executive Officer Jeff Bezos's strategy of spending big to fuel growth. Revenue for the current period will be $27.3 billion to $30.3 billion, the Seattle-based company said in a statement today, while profit excluding some items will range from a loss of $570 million to a gain of $430 million. Analysts on average projected sales of $30.9 billion and profit of $460.5 million, according to data compiled by Bloomberg [...] Pulls ‘Haggling’ Ads After Dealer Outcry pulled a series of YouTube ads this afternoon after auto dealers threatened to pull their business from the auto-shopping site. President Seth Berkowitz said in a statement: "Our digital videos illustrating the 'Absurdity of Haggling' missed the mark. Some of our partners were deeply insulted, expressing that our attempt at humor reinforced outdated stereotypes. [...]

Yahoo Now Makes More Money From Search Ads Than Banners

After six straight quarters of overall revenue declines, Yahoo CEO Marissa Mayer may have finally turned around Yahoo's business -- thanks to search advertising, not display. Yahoo reported on Tuesday that its overall revenue grew by 1% to $1.15 billion in the third quarter to beat analysts' estimates. That marks the first time Yahoo's overall quarterly revenue increased over the previous year's mark since the fourth quarter of 2012 [...]
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